To support the launch of a “pop culture” retail venture aimed at teens, Turning Point created and promoted the “Gazillionaires Club” loyalty program which attracted thousands of members in one year. Based on Gazillionaires Club membership, events were mounted which attracted hundreds of teens, employees were identified, and contests were mounted which created “buzz,” publicity and even more membership.
OUR CLIENTS:
Associations / Government / Health Care / Hospitality & Tourism /
Nonprofit Organizations / Publishing / Retail
BUILD | TRANSFORM | GROW
• Increase revenue and market share
• Create awareness and adoption
• Change behaviors and attitudes
• Improve collaboration and efficiency